For sale by owner. The words may strike fear into your heart, or you may find them to be the beginning of an exciting journey. There are some advantages to selling your house by yourself, not the least of which is getting to keep all of the proceeds from the sale. There are some things you need to keep in mind if you do intend to sell your home yourself. Here are some top tips to make the sale a success.
First, make sure your home is in top shape. If you need to do a little landscaping to boost your curb appeal or touch up some paint to make things look fresher, do so. You’ll also want to remove any clutter from the kitchen counters or out of the rooms. People want to be able to envision their stuff in there, and it’s harder to do when your stuff is distracting them.
A good cleaning is also in order, removing any dust and cleaning the carpets along the way. Obviously, if something needs fixing, you will want to take care of first, or disclose what needs to be done in the sale. This means you’ll sell for less, but you also won’t incur the cost up front.
Next you need to price your home. This is one of the hardest parts of selling your house. You need to get an accurate price on it without undervaluing it too much. Then again, you don’t want to overprice it and keep people away, or worse, make them buy the house down the street. You will need to do a lot of research on similar homes in your area. Once you can get an estimate of an average cost, you’ll be better able to price your home correctly. You’ll also need to factor in market trends – is it booming or backsliding?
Even if you do decide to sell without a real estate agent, you shouldn’t go it alone. Finding a good attorney who specializes in real estate will be a small investment with big dividends. Your attorney can review all of the paperwork to ensure that it is drawn up correctly and that it doesn’t cause you any harm. They will also make sure that you adhere to all fair housing act requirements.
Now it’s time to market your house. It can be tricky, and the first two weeks are the most critical. There are select websites that specialize in being a place that FSBO sellers can go to advertise their homes. You will also need to write a good ad that is concise but still gets all of the information out. To help you with the phrasing, you can always take a look at the real estate ads in the weekly paper. If one makes you cringe, don’t use it as a model. Ads that inspire you and make you want to see the house will be your guide.
The most important part of marketing is not whether you tie it to a Facebook page, but that you put in the most important details. People want to know how many bathrooms a house has, or whether it’s near schools.
Selling your home by yourself can be done, and it isn’t as painful as it might seem. Nor will it be as lonely a process as you might think. These tips should make FSBO much more achievable.